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Excellence in Coaching: The Industry Guide

Updated: Apr 11, 2023


Excellence in Coaching by Jonathan Passmore book cover

This book by Jonathan Passmore contains a good deal of information useful for new coaches who are striving for Excellence in their profession.

Some of the areas covered include Coaches needing to be:


  1. Helping their clients reach their full potential.

  2. Working in areas of business, and personal development.

  3. Develop a range of skills, including active listening, empathy, and questioning.

  4. Coaching can be used to address performance issues, develop new skills, and promote personal growth.

  5. Effective coaching requires the establishment of clear goals and objectives.

  6. Coaching should be focused on strengths, not just weaknesses.

  7. Provide feedback that is specific, objective, and actionable.

  8. Help clients to develop self-awareness and self-reflection skills.

  9. Promote creativity and innovation.

  10. Manage difficult conversations effectively.

  11. Create a safe and trusting environment for clients.

  12. Coaches must be able to manage their own emotions and biases.

  13. Develop leadership skills.

  14. Promote a culture of learning and development.

  15. Coaches must be able to manage the coaching process effectively.

  16. Adapt their coaching style to meet the needs of different clients.

  17. Promote diversity and inclusion.

  18. Help clients set achievable goals.

  19. Help clients develop action plans to achieve their goals.

  20. Help clients to overcome obstacles and challenges.

  21. Help clients to manage stress and build resilience.

  22. Promote work-life balance.

  23. Help clients to develop positive habits and behaviors.

  24. Promote team performance.

  25. Help teams to establish clear goals and objectives.

  26. Help teams to develop effective communication and collaboration skills.

  27. Help teams to manage conflicts and resolve issues.

  28. Promote organizational change and development.

  29. Help organizations to establish a coaching culture.

  30. Coaches must be able to work with stakeholders to ensure the success of coaching programs.

  31. Measure the impact of coaching interventions.

  32. Promote social responsibility and sustainability.

  33. Work with clients from diverse backgrounds and cultures.

  34. Adhere to ethical and professional standards.

  35. Coaches must be able to manage their own professional development.

  36. Use technology to support coaching interventions.

  37. Coaches must be able to manage their own coaching practice effectively.

  38. Build a strong client base and establish a positive reputation.

  39. Develop a personal coaching philosophy.

  40. Coaching is an ongoing process of learning and development for both coaches and clients.



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